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Joint Initiatives

Nordic retailers are joining forces focusing on better customer journeys. Acting as a group/region gives us the possibility to influence, shape and define the future of retail.

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Current Initiatives

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Improving Nordic Payment Systems

The Nordic Initiative has established a strategic partnership with nexo standards to transform payment systems across the Nordic Tier 1 consumer- facing industries. 

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The Consumer of the Future

We are preparing a new Nordic Initiative focus area dedicated to exploring how consumer expectations are transforming. 

Ongoing projects

Better Customer Journey Payment

The Nordic retailers are providing services to millions of customers and process billions of payment transactions every year. Together we are setting common requirements for what we want from future payment solutions

CBDC Initiative

Retailers want to understand and influence: Buying groceries, having access to petrol stations and pharmacies is critical to society. The Central Bank  is in a phase where they are testing CBDC experimentally and Nordic retailers have established a CBDC project. The aim is to learn, understand and support the work the Central Banks are doing.

Loyalty concepts

What are the future of loyalty concepts, and is it time to rethink it? How can industries be tied togheter by a common goal for customer satisfaction?

RFID in retail, the next gen barcode

Embracing RFID tags opens the door to opportunities such as streamlined automation and enhanced data management...

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eID in nordic retail

The Nordic initiative community recognises the impact of domestic identity schemes' influence on retail consumer journeys, while lack of interoperability, cross recognizing and...

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EV charging and retail cooperation

The Nordic initiative community recognises an emerging industry of EV charging requesting cooperation with the retail industry for...

Collaborative AI - Wiser Together

AI as a New Terminology: Exploring Joint Initiatives, Collaborative Approaches, and the Potential Achievements and Benefits for the Nordic Group.

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Surveillance 

From Nordic Strength to Global Reach

Our group is growing, our skill set is evolving, and we’ve outlined a set of hot topics that reflect the shared challenges we aim to solve.


Building on our strong Nordic core, we are now inviting leading Tier 1 international retailers and partners to join the conversation - broadening the dialogue across borders and bringing global perspectives into our work.

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